AutoTech 2026
June 2-4, 2026
Vibe Credit Union ShowplaceNovi, MI
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AutoTech Day 1 - EST

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AutoTech Day 1 - EST
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8:00am - 9:00am
Registration Opens
Showing 1 of 1 Streams
9:00am - 9:05am
Chairpersons Opening Remarks
9:05am - 9:30am
The Future of Connected Cars: Strategies, Technologies & Experiences
9:30am - 9:55am
Emerging Trends in the Connected Car Ecosystem
9:55am - 10:00am
Chairpersons Closing Remarks
10:00am - 10:45am
Morning Networking Break
Showing 5 of 5 Streams
10:45am - 10:50am
Chairpersons Opening Remarks
10:50am - 11:15am
Advancing V2X for Smart, Safe City Infrastructure
11:20am - 11:45am
The Easy Button for In-Vehicle Entertainment: Content, Connectivity, and Billing, Simplified
11:50am - 12:15pm
Beyond OTA: Building the Digital Backbone of the Software-Defined Vehicle​
12:15pm - 1:45pm
Lunch & Networking Break
10:45am - 10:50am
Chairpersons Opening Remarks
10:50am - 11:15am
Stay Ahead of the Curve: How SDVs are Transforming the OEM Operating Model
11:15am - 11:40am
Hands-Off, Point-to-Point: Defining the Next Era of Premium ADAS
11:45am - 12:10pm
Future Automotive Leadership: The Importance of Skills Versus Attitude
12:10pm - 1:40pm
Lunch & Networking Break
10:45am - 11:15am
Open Q&A with the ADAS & Autonomy Speakers
11:15am - 11:30am
Presentation: Automotive Service in the Age of AI
11:30am - 12:15pm
ADAS & Autonomy Networking Meetup
10:45am - 11:30amThis session is exclusively for VIP attendees by invitation only.
Zonal Architectures: Challenges, Opportunities, and Accelerating Adoption
11:30am - 12:15pmThis session is open to VIP attendees on a first-come, first-served basis.
Evolving Business Models: Flexible Leasing Strategies for Connected Cars and EVs
12:15pm - 1:45pmThis session is exclusively for VIP attendees by invitation only.
From Data to Decisions: Real Time Vehicle and Owner Intelligence in Action
12:30pm - 1:30pmThis session is exclusively for VIP attendees by invitation only.
VIP Lunch Hosted by T-Mobile
Showing 4 of 4 Streams
1:45pm - 2:30pm
Breaking the Mold: Organizational Transformation for Software Innovation
2:35pm - 3:00pm
From Single ECU to Vehicle-Level Digital Twin: Engineering the Next Shift-Left Frontier
3:05pm - 3:30pm
The Cost of Code: Minimizing the Impact of Recalls
1:45pm - 2:30pm
The Billion-Dollar Dashboard Decision: Smartphone Integration vs. Embedded Systems
2:35pm - 3:20pm
Steering Clear of Cyber Threats: Securing the Modern Vehicle Ecosystem
1:50pm - 2:15pm
Software Defined Vehicle to Optimized Zonal Architecture
2:15pm - 2:45pm
Can Your Phone Replace Your Key Fob? The Race to Secure the Next Driver Experience
2:45pm - 3:15pm
Monetizing the Fourth Screen: Turning In-Car Driver Interactions into Scalable Revenue Opportunities
1:45pm - 2:30pmThis session is exclusively for VIP attendees by invitation only.
Quality at Scale: How Automotive Leaders are Applying AI to Transform Manufacturing Operations
2:45pm - 3:30pmThis session is open to VIP attendees on a first-come, first-served basis.
Winning the In-Cabin Experience: Software, Talent, and the Race No One Is Winning Alone
3:30pm - 4:00pm
Afternoon Networking Break
Showing 4 of 4 Streams
4:00pm - 4:25pm
Native In-Car Experience: What Is the Real Value For the Customer Experience?
4:30pm - 4:55pm
Evolving Vehicle Architectures: Managing Safety in Software Defined Vehicles
4:55pm - 5:00pm
Chairpersons Closing Remarks
4:00pm - 4:45pm
Smart Cabins and Scalable Platforms for Next-Gen Infotainment
4:45pm - 4:50pm
Chairpersons Closing Remarks
4:00pm - 4:30pm
Open Q&A with the Software Speakers
4:30pm - 4:55pm
Beyond China Speed: Scaling Global Excellence through Safety-Certified AI-Defined Vehicles
4:00pm - 4:45pmThis session is open to VIP attendees on a first-come, first-served basis.
Driving Intelligence: How AI Is Reshaping Vehicles, Industry, and the Connected Automotive Ecosystem
5:00pm - 5:40pm
Exhibition Networking Reception
5:40pm - 8:40pm
COVESA Showcase at AutoTech 2026
AutoTech & Wards 10 Best Awards
NextAutoTech Day 2
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