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Exclusive data from SoundHound AI shows drivers are ready to embrace voice generative AI (VGAI) - and pay for it. This report uncovers how automakers can recapture cockpit dominance from device manufacturers.

LIVE FROM AUTOTECH: DETROIT 2024! Steve Bell, Chief Analyst, Connectivity, Wards Intelligence joins host John Heinlein, Ph.D., Chief Marketing Officer, Sonatus to discuss vehicle connectivity, the evolution of cellular networks from 4G to 5G and their application to vehicles, cybersecurity, V2X and the automotive industry’s “Shanghai moment”. Aviation buffs, don’t miss the fun facts of this episode.

LIVE FROM AUTOTECH: DETROIT 2024! In this episode, Dr. Oliver Rumpf-Steppat from BMW North America joins Dr. John Heinlein, Chief Marketing Officer from Sonatus. We talk all about BMW in North America, Connected Drive, their new app store and much more.

LIVE FROM AUTOTECH: DETROIT 2024! Art Hyde, Mr. Mustang, worked for Ford for 40 years across engineering, but especially with their iconic Mustang. Now he’s an associate professor of Automotive Engineering at the University of Michigan. This wide-ranging discussion starts in 1964 when Art first saw the Mustang, about his unique experiences as Chief Engineer of Mustang, and his thoughts on the shift to software-defined vehicles.

LIVE FROM AUTOTECH: DETROIT 2024! We talk vehicle cybersecurity with Jason Masker, Director of Solutions Architecture for Upstream who joins host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus. This discussion highlights the evolving (and challenging!) landscape of vehicle cyber threats. Jason explains what Upstream is doing about that threat, empowering OEMs with solutions and how collaboration with high quality data sources can improve the ability to detect threats quickly.

LIVE FROM AUTOTECH: DETROIT 2024! Matt Harden, AVP Business Development, Connected Car, from AT&T joins host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus, to talk about connected cars, networking, the transition to 5G, and software defined vehicles. Recorded live at AutoTech: Detroit 2024.

LIVE FROM AUTOTECH: DETROIT 2024! Hit play on this episode to demystify complex tech jargon so you can truly grasp the significance of SDVs in the ongoing electrification movement. Dr. John uses relatable analogies to clarify concepts, making them so memorable, you might find yourself referencing them in your next team discussion. And there’s absolutely nothing wrong with that!

LIVE FROM AUTOTECH: DETROIT 2024! Neeraj Saini, Senior Manager of Connected Car Services & EV Charging, joins me for a quick interview all about EV charging during AutoTech Detroit. Luckily, Neeraj and I had the opportunity to record this episode while sitting inside the Nissan Ariya (on the showroom floor) while we talked all things customer expectations vs. reality in charging speeds, and most importantly, future improvements in public charging and reliability.